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Client: Wing Wah 香港榮華餅家
Background
Wing Wah is facing the intense competition in HK market. Therefore, our mission is to create leisure contents on Facebook increase brand awareness, also daily occasions and scenarios will be used to arouse audience resonance. On top of that, we specially arrange hand illustration to bring out Hong Kong Traditional specialty, in order to maximize exposure on Instagram to rejuvenate brand image
Objective
Increase brand awareness
Rejuvenate brand image
To generate potential client from the new generation segment
To explore and reach the younger potential customers in social media


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