Client: READY Juice
I AM READY
Scope of Work: TVC & Online Viral Video, Media, OOH, KOL, GDN, Facebook & Instagram Content
READY Juice is a newly launched juice brand, completely originated from and made in Spain. In 2020, we established an idea of “I AM READY” to support the new product launch campaign in July, to massively promote the products and brand message.
1. Build up Brand Awareness and increase Brand Exposure
2. Deliver brand message and create consumer needs
3. Support POS promotions in achieving sales target